Branding in Retford
Our studio is on Randall Way, which means a Retford brand project can begin at your own counter on Carolgate or in your unit on Hallcroft. We would rather see the sign over your door and the van in your yard before drawing anything new. In a town this size, plenty of people already know your name, and that recognition deserves protecting.
Branding from £1,200. Our studio is here, on Randall Way.
Branding for Retford businesses
Retford is small enough that a change of logo gets noticed. Swap the sign above a shop on Bridgegate and regulars will mention it at the till within days. That works in your favour if the new look feels like a clear step up, and against you if it feels as though a different business has moved in. For a long-established shop or practice, we would begin by finding what people already recognise, perhaps a colour or the way your name is usually shortened, and build forward from there.
The engineering and distribution firms around Hallcroft Industrial Estate have a different problem. Their customers are often national, arriving via the A1 or the main line, and many have never set foot in the town. For them the brand has to look as established on a quote or a lorry as a firm from a much bigger city. Farms and contractors out towards North Leverton, Clarborough and Grove sit halfway between: a name known locally, painted on trailers and gateposts, which needs to hold together once it reaches a website or an invoice.
Because we are up the road, you can bring your old artwork round to the studio, or we can stand with you across the Market Square and see how your shopfront reads from there. The finished brand comes with short guidelines, so the local sign maker and your printer both work from the same instructions.
What you get with branding
A logo that works everywhere
Colour and type
Tone of voice
Brand guidelines
Templates
A name, if you need one
When we build your website
If you need a website as well, this is what comes with it.
The PoPIt Preview, free with your quote
Live 6 to 8 weeks after you say yes
One price covers your first year
You only pay when you're happy
The price, up front
No lock-in
Branding in Retford: your questions
Our shop on Grove Street has had the same sign for years. Should we update the logo or leave it alone?
Start by asking what the sign is doing for you. If people give directions by it, or recognise your colours from across the street, keep those parts and tidy the rest, with cleaner lettering and a version that still reads on a phone. If the sign is simply tired and nobody would miss it, a fresh start is fine. We can walk round with you and give a straight opinion before any design work begins.
We are a small engineering firm on Hallcroft. Are brand guidelines only for bigger companies?
A short version helps any firm that sends out quotes and orders branded workwear. Ours run to a few plain pages: which logo file to use where, and the exact colours for print and for screen. When a new starter builds a quote template or a supplier embroiders polo shirts, they get it right without having to ask you.
How much does branding cost in Retford?
Our branding starts at £1,200, and the price is the same wherever you are. The calculator on our pricing page gives you a rough figure in about thirty seconds.
Do you charge extra to travel to Retford?
No. Our studio is in Retford, on Randall Way.
Send us your website. We'll tell you what's wrong with it.
One of us looks at your site, your Google listing and your three nearest competitors in Retford, then sends you a short report on what to fix first.
- Free, and back within 48 hours
- No sales call unless you ask for one