Branding in Tuxford
Most people first meet a Tuxford firm at speed. A trailer heading north on the A1 or a low-loader pulling out at Markham Moor is where your name gets its first look, usually from a driver with other things on their mind. So we design for distance and movement first, then work back to the letterhead and the website.
Branding from £1,200. About 15 minutes from our studio, with no travel charge.
Branding for Tuxford businesses
A driver passing your lorry has a second or two to read it. That rules out thin script lettering and long strap lines. What works is a short name in heavy letters with plenty of empty space around it, in a colour that stands out against grey tarmac and grey skies. We test every logo by printing it at the size it will be seen and looking at it from the far side of a car park, which quickly shows whether it still reads.
Plant hire and haulage also put the brand on awkward surfaces. It gets sprayed on a yellow digger and cut from vinyl for a curtain-sider. So we supply a one-colour version and a reversed one for dark paintwork, with notes for the signwriter on where each belongs.
Around Laxton, Egmanton and East Markham, farming families and contractors need much the same thing on a smaller scale: a name that is recognisable on a tractor cab and still looks tidy on an invoice. Roadside hospitality near the junction has its own version of the problem, since the sign is often the whole advert.
What you get with branding
A logo that works everywhere
Colour and type
Tone of voice
Brand guidelines
Templates
A name, if you need one
When we build your website
If you need a website as well, this is what comes with it.
The PoPIt Preview, free with your quote
Live 6 to 8 weeks after you say yes
One price covers your first year
You only pay when you're happy
The price, up front
No lock-in
Branding in Tuxford: your questions
Will a new logo work on the back of a trailer and on a hi-vis vest?
It should, and we check before you sign it off. A trailer needs the logo huge and simple. A hi-vis vest needs it small, often in one colour, printed or stitched on fabric that stretches. We design the mark so both versions come from the same shapes, and mock them up on your actual vehicles and workwear so you can see them before paying anyone to apply them.
Our Tuxford firm is named after the family and people still misspell it. Should we change the name?
Possibly not. A name people already use in the trade carries a lot of goodwill, and a spelling problem can often be solved with the design instead, through clearer lettering or by leading with the short form everyone already says. If a new name does make sense, we can suggest options and check the web address is available before you commit.
How much does branding cost in Tuxford?
Our branding starts at £1,200, and the price is the same wherever you are. The calculator on our pricing page gives you a rough figure in about thirty seconds.
Do you charge extra to travel to Tuxford?
No. Tuxford is about 15 minutes from the studio and visits are included in the project price.
Send us your website. We'll tell you what's wrong with it.
One of us looks at your site, your Google listing and your three nearest competitors in Tuxford, then sends you a short report on what to fix first.
- Free, and back within 48 hours
- No sales call unless you ask for one